If someone asks you, “What is a podcast?” the solution is fairly simple. A podcast could be a recording of the audio discussion on a selected topic, like business or travel, which will be listened to. They’re usually available on iTunes and Spotify but are sometimes hosted on websites. This dynamic medium is often ideal for delivering your daily dose of inspiration wherever your audience could be. You don’t need lots of cash or technical knowledge to begin a podcast.
Contents
What is Podcast?
A podcast is usually defined as a digital broadcast made available on the net. The word “podcast” comes from “pod,” as in Apple’s iPod, the popular portable audio player. “Cast” from “broadcast,” meaning “to transmit for general or public use.” It’s listened to on the go while commuting to the office or sometimes at the time of working. It’s a medium of content that doesn’t require all of your target audience’s attention form of a video or a blog post.
What is Podcasting?
Podcasting is high in demand. Edison Research and Triton Digital said that podcast listening has been on the rise every year. The research also shows that individuals who regularly hear podcasts spend about 5 hours per week. With each passing day, a greater number of people are using podcasts. Hence, more business owners see its growth. So, if you’ve been wondering the way to start a podcast, you have got to first decide what form of the podcast you’ll create.
Types of Podcasts:
The Interview Podcast-
The Podcast where one or two hosts interview different guests on each episode is called the Interview Podcast. This can be a preferred format because it doesn’t always require plenty of groundwork.
Preparation usually includes researching your interviewee and turning out with an inventory of inquiries to ask. Of course, you’ll require some soft skills to start this podcast type, like convincing guests to participate, interviewing skills, and having the ability to provide a podcast episode regularly.
Andrew Youderian, the founding father of eCommerceFuel, hosts an informative podcast that does an excellent job of interviewing popular eCommerce experts.
The Solo Podcast-
This can be the simplest podcast format for you. These podcasts are usually presented as a monologue, with one individual (you) who runs the show.
The content for solo podcasts is opinion-based, news-related, a Q/A, or the other style, which will be delivered by one person. From a technical standpoint, this can be a straightforward podcast to supply because all you would like is your voice, to understand a way to record a podcast, and a topic to speak about.
Smart Passive Income by Pat Flynn may be a great example of the format. He combines inspiration and instruction as he breaks down alternative ways to plug your online business and stay before the curve as an eCommerce entrepreneur. He discusses his experiments and their results to assist listeners in building their passive income businesses.
The Multi-Host Podcast
This form of podcasting consists of two or more hosts, which might be more dynamic than a solo show. Multi-host podcasts offer insightful discussions that have different opinions and perspectives.
It may bring more entertainment value for listeners who prefer to hear conversations and debates rather than one person talking. For the creators too, it creates less pressure to keep the audience engaged and interested since there are more people and more ideas.
One of the most effective eCommerce podcasts during this format is the Fizzle Show. Caleb Wojcik, Corbett Barr, and Chase Reeves are the three co-hosts of it. They give out practical business advice on growing a profitable business.
Podcast Hosting Tips
With many new podcasts touching the market nearly daily, you may have a suspicion that you’ve arrived late to the party – but that’s okay. But you are never too late. Of course, there’s competition. However, if we are careful and thoughtfully structure episodes, it can assist you in chopping through the noise circulating your niche.
Here are some amazing podcast hosting tips to start you off on the correct path:
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Provides a Preview of Your Format
Turning on your electro-acoustic transducer and simply rolling with it is a bold act. Whereas it works for a few listeners, it’s annoying to others. If you’re making multiple episodes, take into account setting expectations for your listeners by having an even format for your episodes and previewing it beforehand.
One nice podcast tip for those who are curious to begin a podcast is to possess a special guest that you simply introduce at the beginning of the recording or embody continual sections like “top trends” or “ask American state something.”
For example, you may have a special guest that you simply introduce at the beginning of the recording or continual sections like “top trends” or “ask me something.” These sections will be the tip of that section
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Follow the best regulations for Podcasts
Ideal length and frequency area unit heated discussions within the world of podcast hosting. Few experts say that it’s best to follow a podcast schedule. Others say one episode a month is decent. However, what’s right for your podcast?
Use these podcast tips from Buffer to assist you in choosing.
- Ideal frequency to publish a podcast: Weekly
- 44 % of the highest twenty-five podcasts publish one episode per week. Following most-popular is doubly per week.
- Ideal Podcast length for every episode: twenty-two minutes
- Stitcher, an internet podcast and radio website, states that the typical perceiver stays engaged for twenty-two minutes.
- Best day to publish a podcast: It is obviously Tuesday/Wednesday
- 60 % of podcasts follow a schedule revealed early within the week, before Wednesday. the foremost in style day for posting is Tues
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Be within Your Niche
Even the simplest podcasts within the world aren’t aiming to be catered towards everyone.
Instead of attempting to travel abroad, maybe begin by finding your niche.
Think about your core audience area unit aiming to be, and work on attracting those listeners initially.
After you’ve built a following, you’ll begin wondering, moving to draw in a broader bank of listeners.
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Relax, Have Fun, And Be ready for Interview-Style Podcasts
When hosting an interview-style podcast show, chat together with your guest before you begin recording. This can assist you to relax in the language. Also, make sure it will be entertaining. The simplest podcast hosts sound relaxed as a result of they aren’t dashing to the following question.
One of our greatest podcast tips is to convince in a positive tone that you simply do in your school assignment on the guest. Search them on Google; you may use their social media profiles.
It will help you to see if they’ve already been interviewed by different podcasters. If they need, collect those interviews and use them to create your podcast even higher. The longer you place into understanding the experience and nature of the guest, the sander things can go.
Things You Must Know Before Recording Your Podcast
Before you record, there are some important details you got to prepare.
Podcast Artwork: the very important thing that you must know before podcasting is that it should be eye-catching. Invest a bit in obtaining the best cover. Use pictures and fonts that are large enough to be at least visible at almost every size. It ought to be most 2048×2048 and minimum 1400×1400. It’s a recommendation to hire a creative person from Fiverr or Upwork to style a well-favored podcast style.
Podcast Name: The name of the podcast should be such that the listeners will automatically get a glimpse of it. For example, consider the title, “The Dropshipping Podcast – All regarding Automating Your Product Management.”
This podcast is regarding dropshipping. So, if you’re searching for a podcast on this topic, the name alone helps you perceive if it’s the correct podcast for you.
By together with the precise topic in your name, you increase your probability of being found for that specific keyword. Including the exact topic enhances the chances of being the most searched keyword.
Podcast tip: The exact topic of the podcast would help to greatly increase the probability of being found for that specific keyword.
Host Name: It’s is often, obviously, your name (or your business’ name) – however, you’ll be able to embody some additional things to assist your podcast rank higher for specific keywords. For instance, an associate commerce businessperson might write “[His Name]: Ecommerce deviser.” Search the keyword “blogger” in iTunes and explore the podcasts section, and you’ll see what we tend to mean.
Podcast Description: One every of our prime podcast tips is to incorporate as several relevant phrases and keywords as potential within the description of your podcast. This is often attending to facilitate folks to search out your content – the content that they’re fascinated by and looking for – on sites like iTunes and Spotify.
Remember, Spotify and iTunes square measure search engines, and most of the people that encounter your podcast can seemingly discover it via search, a minimum of primarily once your podcast is new.
To record your initial episode in Audacity, the free podcast tool, you have to follow these steps:
- Make sure that Audacity has hand-picked your electro-acoustic transducer because of the default device by the gap the device toolbar. Perform some tests to check.
- Press the R key or “Record” button to start recording.
- Press the P key or “Pause” button to suspend recording briefly, however not fully terminate it. You can’t edit during this mode.
- Press Spacebar or “Stop” button to prevent recording.
- If you would like to begin once more from wherever you stopped while not creating an additional track, press Shift-R or press the “Record” button while holding down the “Shift” key.
- Press the R key or the “Record” button once more to record a replacement track.
If you’re victimization mackintosh and like to record in GarageBand, here’s a handy and short four-minute video guide.
How to Cite a Podcast?
Editing your recording allows you to stay an even volume, add in your intro and outro, furthermore as correct mistakes or take away gaps of suspension you might’ve created throughout your session. Again, any of the audio packages suggested higher than, like Audacity, Adobe Audition, or GarageBand, ought to get the duty done.
Some smart settings you may wish to check in your audio editor square measure people who mechanically stabilize the quantity, thereby removing spikes of high volume, and a setting that eliminates or removes background pops and noise. Once you end the redaction, put it aside as an associate MP3 file, with a 44.1 megacycle per second sample rate and one28 kbps bitrate.
Once your recording is saved, we propose redaction the file’s ID3 tags. ID tags offer MP3 players and alternative devices with additional data regarding the file, just like the name of the creative person and also the name of the podcast episode. This way, MP3 players will show track data.
Submit Your Podcast on Spotify
Previously Spotify didn’t settle for open submissions. However, it has recently opened to podcasters for those who meet specific criteria. The criteria are mainly focussed and aims at:
- How the content is oriented to technology
- Should Have evergreen content
- If it Appeals to millennials
- If the content Include storytelling
How to make money podcasting On Spotify
Since 2019, Spotify has spent many numerous investments in podcasts. Currently, it must show investors that bets can pay off. Spotify’s podcast library has been bolstered by high-profile deals like its acquisitions of Gimlet Media, Anchor, Parcast, and therefore the Ringer.
It conjointly gained the exclusive rights to Joe Rogan’s podcast, price Associate in Nursing calculable $100 million alone, that features a cult-like following and is often stratified at the highest of the podcast charts. It’s since signed TikTok influencer Addison Rae, Kim Kardashian West, DC Comics, Michelle Obama, and therefore the Duke and Lady of geographical region.
Now it must show those investments were worthwhile. Analysts say Spotify’s new approach to advertising can facilitate.
According to Associate in Nursing eMarketer forecast, podcast ad pay is projected to surpass $1 billion in 2021. And Spotify has new tools which will facilitate advertisers reap a lot of from the those that square measure taking note of podcasts, that might facilitate it clear rather more in ad revenue within the returning years.
Traditionally, it’s been difficult to live the come back on Associate in Nursing investment in podcast advertising. Podcasters may gain knowledge several listeners downloaded a show; as an example, however, they don’t invariably grasp long somebody listened or whether or not they listened to ads.
Spotify’s “Streaming Ad Insertion” tool, which it introduced earlier this year, dynamically inserts audio ads into podcast streams on its podcasting platform, granting a lot of targeting and activity. as an example, advertisers will use the tool to ascertain the age, gender and device sort of those that detected an advertisement.
That data is effective to advertisers. However, the tool was, at the start, solely used for Spotify’s original and exclusive podcasts. Currently, it’s a gap that is up for all podcast publishers with its recent $235 million acquisition of ad technical school company acoustic device.
As streaming ad insertion technical school becomes a lot of distinguished, and as podcasts still explode in quality, some advertisers might become lighter with disbursal on several of the opposite third party podcasts out there through Spotify.
“I assume what’s about to be secret’s for Spotify to legitimatize different third-party shows,” Egbert value-added. “It’s attention-grabbing if they legitimatize their podcasts. However, the $64000 magic would be serving to, by victimization their particular scale, to bring a lot of ad bucks to podcasting that has ever come back to the medium before.”
Conclusion
So, that was all about Podcasting!
Now that you know what is podcasting, you can finally start your podcasting journey and give yourself a chance to become popular.
Share your stories with the world! Motivate the global audience, and who knows, and you may evolve to become one of the top podcasters of the world!!
All the best for this incredible new journey of yours.